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Polish Factory

Company:

Color Club


Collaborators:

Marlyn Roquemore Art Director

Amanda Matsil Marketing & E-Commerce Manager

Kelli Packman E-Commerce Manager

Alicia Giacoia Graphic Artist


 

Project Type:

Brand Identity Packaging Design                    Logo Design            Social Media


Tools:

Photoshop Illustrator Canon DSLR Camera


Overview:

Polish Factory is a brand that Color Club wanted to launch to create customized nail polish. It allows customers to choose colors, icons, fonts, and more to make it suitable for any occasion or event via the main website. The brand identity is simplified to match the company’s style but features a multicolored and feminine color palette in photography, layout treatment, illustrations, and social media content.

 
 
 
 

Primary Logos with background colors.

 
 
 
 
 
 
 
 

 
 
 
 
 
 

 
 
 
 

Delivery Box

 
 
 
 
 

Single Nail Polish Box

 
 
 
 
 
 
 

 
 
 
 

 

Here is one of Color Club’s influencers’ Instagram posts demonstrating how to custom-make nail polish on their website.