Company:
Color Club
Collaborators:
Marlyn Roquemore Art Director
Amanda Matsil Marketing & E-Commerce Manager
Kelli Packman E-Commerce Manager
Alicia Giacoia Graphic Artist
Project Type:
Brand Identity Packaging Design Logo Design Social Media
Tools:
Photoshop Illustrator Canon DSLR Camera
Overview:
Polish Factory is a brand that Color Club wanted to launch to create customized nail polish. It allows customers to choose colors, icons, fonts, and more to make it suitable for any occasion or event via the main website. The brand identity is simplified to match the company’s style but features a multicolored and feminine color palette in photography, layout treatment, illustrations, and social media content.
Primary Logos with background colors.
Delivery Box
Single Nail Polish Box
Here is one of Color Club’s influencers’ Instagram posts demonstrating how to custom-make nail polish on their website.